Do women even go for this sort of thing?
I guess I could imagine someone looking for a one night stand or someone with low self esteem or maybe just someone from a different sub-culture being OK with this. But as a nerdy, activist, gamer chick with a well-developed sense of self esteem, I cannot fathom why this sort of thing would be appealing. This message just comes off as immature and shallow.
But even if they had chosen a different, more innocent word, that still brings us to the issue of "pet names."
I'm sure we all have the friend who calls everyone "hun" like a waitress at some stereotypical diner. Does this bother me? Of course not. First of all they're my friend, and secondly they do this to everyone. It's just a part of their vernacular and there's nothing more to it.
Now some people only use these terms of endearment for people they're romantically and/or sexually interested in. Still not necessarily a bad thing (totally OK for my boyfriend to use terms of endearment), but we're getting closer.
What I've come across in the online dating scene is that people will often use these pet names and terms of endearment in their very first email to me. And they aren't innocuous words like "hun" which are neutral and can be reasonably explained as part of their everyday speech. No, they are words like "sexy, cutie, hottie, sweetheart, etc" that are overly familiar and clearly directed at people of the sex they're interested in. These are not the words they would use on their buddies.
The problem with this is that I don't know these people well enough or at all. Their brazen sense of over-familiarity is uncomfortable, like someone you just met putting their arm around you right after introducing themselves. Not only is it awkward, but in some cases it can come off as patronizing or sexist. I have a name, even if it's only a screen name. You would do well to use it.



